Discover the most efficient way to calculate the best digital touch-points


China has the largest Internet population in the world, with its own language, media properties, consumer dynamic and unique Internet market. The way consumers use the web and interact with content and website differs significantly from Australian web users. THINKCHINA regularly conducts research on different markets in China. Our scope of expertise covers Consumption Patterns, Brand Equity, Consumer Insight, Digital Marketing and much more.

At THINKCHINA, we work closely with research institutes and specialise in conducting both quantitative and qualitative research on niche-market development, Chinese online consumer behaviour and product assessment. Our aim is to provide you with a better understanding of your market, consumers and consumption patterns in China. We collaborate with you to attain an understanding of your target audiences in the region and discern the best way to manage your digital touch-points.

We believe our research capacity will help your business take advantage of the opportunities in China’s booming internet industry. Our research provides valuable insights on the Chinese digital market, identifies key drivers of growth and produces formalised recommendations that highlight key actions you may take into the next step of your China strategy.

THINKCHINA is dedicated to providing high-quality products and services to increase our clients’ understanding of China’s Internet industry, and therefore, enhancing their profitability and competitiveness.


Our online survey research project aims to provide your business with a better understanding of China’s online market, consumers and consumption patterns. Our goal is to enable you to have a clear vision on how to sell and what to sell in China. At THINKCHINA, we have the ability to deliver faster online survey results across a wide variety of research needs in China. Our surveys can be tailored to suit your desired brand-image and customised to maximise response rates.


Our audit service can help you resolve threats, identify opportunities, and establish winning strategies. We combine a variety of insights to create a strategic action plan to increase business growth. We achieve this by constantly gathering, defining, and analysing intelligence regarding products, customers and competitors, and distributing this valuable data to all our customers to enable them to make clear and informed decisions in the Chinese market.


THINKCHINA helps clients to take advantage of their opportunities within China’s booming internet industry. Our customised research service has helped many businesses satisfy their specific business demands in the Chinese market. We are able to conduct both quantitative and qualitative research on niche-market development, online behaviour and valuations of products services. We provide the vital information you need to help you make your next business decision.


THINKCHINA applies the extensive expertise of our team to produce digital audits for your brand in the Chinese market. We deliver assistance in identifying the challenges of your brand’s online ecosystem and work with you to tailor the audit specifically to optimise customer journeys and minimise drop-off, ultimately resulting in increased ROI. Find out more about our China Digital Audit Service.